Simon
Hammond

Speaker Profile
“If a business stands for nothing, it doesn’t stand at all”, affirms Simon Hammond, leading marketing expert, in his book ‘BE Brands’.
For more than two decades, Simon Hammond has pushed the boundaries of traditional thinking to provoke creative change within Australian business. From his early career as an investigative journalist to today, as a successful corporate director and author, Hammond has consistently defined the real drivers of social change and consumer behaviour. Through his presentations and consulting experience, Hammond reshapes organisations and engages them to rethink their strategic approach. His goal remains: to re-engage and re-link organisations to their customers through emotional drivers.
In recent years, Hammond's social insights have made him a sought-after social commentator and motivational speaker. Rejecting the tag of 'futurist’, Hammond describes himself as a ‘nowist’ with his telling observations of mainstream behaviour challenging many accepted conventions and throwing new light on the disconnection between society and business today. He targets increased political correction, complex corporate governance issues and the information explosion as enemies of brand connection.
In a world short on heroes and quality role models, Hammond believes that businesses have a much more important role to play in society if they define what they stand for and articulate their position well. This conviction comes through in his presentations, as a highly motivated and passionate speaker. Hammond draws from his successfully running a number of highly renowned businesses, managing major brand strategies for some of Australia’s biggest clients and, over the past five years, has addressed audiences on marketing and branding across the nation.
Passionate on brand connection, Hammond’s radical new advertising and branding methodologies are currently being used by some of Australia’s top companies. His Social Insights program and keynote addresses are in huge demand across Australia for their ability to challenge executives and teams to think differently about consumer connection, team culture and brand uniqueness. As an innovator, Hammond has published two acclaimed books and wows his audiences with a full rock version of his business insights presentation.
Travels from Victoria
Client Comments
Client Comments
- Simon is an expert in marketing. He delivered an insightful and passionate presentation to hundreds of financial advisers across our State Professional Development Days... and the feedback was exceptional. He challenged the audience to rethink what they stand for and how they connect with customers. His presentation was reinforced with powerful and emotional visual content and audio.
AXA Australia - Engaging, delivers clear messages for everyone to understand. Ideal, Simon was EASY to deal with - understood what we wanted to do and offered suggestions openly.
AXA Australia - Simon is a fabulous presenter. He is always amusing and inspiring and his insights into today's consumer are really interesting and thought provoking. I always leave feeling I have learnt something new.
Sussan Corporation - Simon was able to cut through the many misconceptions and presumptions about communication strategies and deliver a memorable and thought provoking insight into the world we live in but rarely stop to consider.
It is communication in its rawest form. A timely reminder that we need to sit back and consider communication at its foundation and not presume we know. Invaluable for our senior team to sit back and consider. He delivers passion, humour and enthusiasm and opens a unique window into the basics or communicating with the public.
Mitsubishi
Australian Swimming Inc- Simon's presentation created a buzz in the workshop. He was both inspiring and motivating to everyone in the room. Simon was integral in the success of our workshop
Accor Hotels - Simon Hammond was truly inspiring & started the day with a bang.
Aged & Community Care Victoria - Very engaging. Useful way with his videos incorporated in his presentation to convey his message.
Institute of Internal Auditors - NSW - Very engaging; Useful way with his videos incorporated in his presentation to convey his message.
Institute of Internal Auditors - NSW
"Very helpful and efficient."
Incremental Marketing Group
"If you're not confused about the current state of the economy then you clearly do not understand what is going on."
Dr Chris Caton