Saxton Engage | Influencer Marketing & Brand Partnership Agency Australia

Overview

Saxton Engage is the influencer marketing and brand partnership division of the Saxton Group, Australia's largest speakers bureau. Based in Melbourne and Sydney, the agency connects brands with the Ambassadors, Influencers, and Celebrities best placed to carry their message — then manages the full engagement from Talent sourcing to final reporting.

Campaigns are built around genuine Talent fit, not just reach. Saxton Engage draws on over 60 years of Talent relationships across the Saxton Group to source Ambassadors and Influencers with real credibility in your category — and the audience trust that comes with it.

The agency operates end-to-end across Talent management, brand management, content development, dissemination, and reporting. Whether the brief is a single campaign activation or a long-term ambassadorship, Saxton Engage manages reputational coherence, creative quality, and commercial impact throughout. For clients exploring the broader range of Saxton services including Speaker bookings, written content, and consulting, visit the Services page.

Enquire About a Campaign

14M+

Audience

1700+

Content Co-Creators

feedback

Saxton created a shortlist of talent for the campaign, and were helpful and efficient when it came to casting Olympic cyclist Anna Meares and surfing icon Julian Wilson...The end result was an iconic and unforgettable Australian campaign that we, Leo Burnett Sydney and our client Diageo are really proud of. Leo Burnett Sydney, Bundaberg Unmistakably Ours

offerings

Saxton Engage has over 60 years of Talent relationships and the proven expertise to match. Whether the goal is authenticity, audience reach, ROI measurement, or all three, the agency provides the capability to deliver across every stage of the campaign lifecycle.

Content Development and Co-creation
Saxton Engage works with brands across the full content spectrum, including social and digital media, film, television, print, podcasts, and out of home. The agency manages content development and co-creation as an integrated service, from brief to final asset.
Content Distribution
Saxton Ambassadors and Influencers have built significant trust with their audiences over time. They understand content co-creation and brand messaging that fits their platform and their followers. Working with Saxton Talent gives brands direct access to those established audience relationships and the credibility that comes with them.
Talent Representation
Saxton Engage represents the highest calibre Speakers, Celebrities, Business and Community Leaders, Entertainers, Digital Influencers, and Brand Ambassadors. With a combined audience of more than 14 million across social platforms, our Talent bring credibility, industry prominence, and genuine audience connection to every campaign.
Brand Representation
Established in 1965, Saxton has spent over 60 years building Talent relationships that world-leading brands trust. Those relationships are the foundation of every brand partnership and ambassadorship Saxton Engage facilitates — and they are not replicated by agencies without that history.
Campaign Management
Saxton Engage provides end-to-end campaign management across reputational risk, brand message coherence, content quality, and cost efficiency. Clients have a dedicated point of contact throughout, with clear reporting from first brief to final deliverable.
Dedicated Specialists
Saxton Engage is supported by the broader Saxton Group team across Melbourne, Sydney, Auckland, and Singapore. The in-house team is experienced, trusted, and available to handle briefs of any scale or complexity, with direct access to Talent relationships built over six decades.

case study

Osteoporosis is more common than breast and cervical cancer combined, yet many believe in dangerous myths that prevent them from going to the doctor and getting a bone scan.

Our client, Australian Women's Weekly, built a campaign to raise awareness of the Big O and contacted us to source talent to promote this educational movement.

We connected Australian Women's Weekly with Ita Buttrose to launch The Big O campaign and start a conversation with Australian women at high risk of osteoporotic fracture.

The campaign, and Ita Buttrose’s ambassadorship, began with ‘My O Moment’, a video debunking the myths around Osteoporosis. You can watch the video below.

We’re proud to partner with Australian Women's Weekly to educate Australian women about the prevalence and impact of this serious but treatable disease and encourage all to ask their doctor about a bone scan.

Dealing with Saxton Engage has been a pleasure for us at Bauer. We had a complicated, sensitive and high-profile brief that needed to be handled by senior experienced team. The result is fabulous and not only are we extremely proud of the work and the talent integration, it wasn’t painful to execute! Jane Waterhouse, Bauer Media

team

Saxton Engage: Australia's influencer and brand partnership agency.

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