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Teaching high performing individuals the importance of staying in the moment


Emma Murray is a qualified psychotherapist, mindfulness coach, NLP master practitioner and clinical hypnotherapist, who brings 20 years’ experience working with elite athletes, students and corporate executives.

Emma’s life recently took an unexpected turn when her 14 year old, athletically gifted son, Will, broke his neck jumping off a pier. Will is now a quadriplegic and his dream of playing AFL football has been switched to a dream of one day using his hands or standing on his own.

Will’s story, through Emma’s writing on social media and public speaking engagements has gained viral attention that now spans to various corners of the world. After years of teaching high performing individuals the importance of staying in the moment, Emma is getting a new perspective and appreciation for the very importance of staying still and present. The devastating effects of quadriplegia on Will, his 3 siblings and the extended family unit has become a teaching forum which has united the community in both grief and hope.

Emma and Will’s dad, Nick, have taken a unique approach to spinal cord injury rehabilitation and are creating a program which fuses eastern and western medicine and surrounds Will with a team of people whose sole objective is for Will to regain function below the injury site.

2 years after being told he would never feel or move anything from the chest down, Will is living proof of the power of Emma’s work - with him using the power of his 'A Game' to now stand unassisted… with his eyes still firmly planted on walking again in the future.

Emma’s story is captivating as she draws parallels between AFL football, quadriplegia and mindfulness.

Current work

Emma is currently the high performance mind coach for the Richmond Football Club and St Kilda Football Club as well as working with individual athletes in pursuit of Olympic success.

Considered as a leading performance mindset coach she also delivers workshops to large corporate organisations, high level executives, VCE students and performers of the arts.

Previous experience

Sport: As a former National level Netball player, AIS and VIS scholarship holder and accredited Victorian Netball League (VNL), Championship Grade Netball Coach - Emma brings to her work a personal understanding of the pressures and expectations experienced by elite athletes.

Talking Points

Learn the 4 key Mindset Rules that propelled a languishing AFL Club to Premiers in under 12 months (keynote from 45min-90min)

Emma takes the audience through the key mindset rules she introduced to Richmond Football Club to propel them to premiers in under 12 months. Her rules gives the audience an understanding of the machine in their minds so that they can better control their attention to achieve more, perform better and feel happier.

Her rules are designed to stand up under the extreme pressure of high performance, high expectation environments, giving participants real life tools to take into their lives and job for immediate impact.

Emma uses examples and stories from her time at Richmond, individual elite athletes and her own life experience with spinal cord injury, to give weight to what she is teaching.

Bringing your 'A Game' (workshop)

Emma’s Bringing your A Game workshop follows on from the learnings in her Mindset Rules keynote. Participants will be guided through the process of finding their own A Game model as well as identifying their B Game traps. Each participant will leave with a clear process of accessing and understanding their A Game - giving them an immediate performance tool to bring into their lives.

Family tragedy and a story of survival through the use of mindfulness, perspective and determination (keynote)

Emma tells her family’s story of surviving their son’s tragic accident and subsequent quadriplegia in a way which not only captures the hearts and attention of her audience but also inspires them to switch their own perspectives and strive to change and improve the story they are currently living. Emma skilfully weaves practical skills and lessons into her presentation, bringing to life the elements of mindfulness, elite level sport, performance, gratitude and empathy.
Outside of these popular keynote presentations and workshops.

Emma also offers presentations around the topics of cultivating confidence and self worth; the power of vulnerability in high performance environments; meditation and how to bring it into a busy life to improve attention control and focus; daily habits for success; using self-talk to feel better and do better; using connection for a competitive advantage..
  • Mental Health
  • Inspiring Stories
  • Resilience
  • Grief & Loss
  • AFL & AFLW
Emma was incredible! Her content was absolutely perfect for our audience and our event theme of ‘high performance’, she absolutely nailed everything - her delivery was spot on, her approach to talking to a room full of C-Suite/executive men was spot on, and sharing/weaving in her personal story of family tragedy really added another extra special element of humanity and genuineness to her keynote. She really was the highlight of our conference day, and I don’t think we, or our guests, could have loved her more! We have had a number of requests for her/Saxton’s contact details already from our guests who want to have her speak to their own individual organisation and work with her. Chubb Insurance

Emma's speaking spot has been extremely well received - I have had heaps of brokers & Marsh management all comment that it was the highlight of yesterdays sessions & they have referred to this multiple times in today's sessions. All have advised we should definitely look to use her again. Her session was very relatable - sport, personally & business wise. She was very personable, funny & gave good guidance on how to be mindful.

Allianz Australia Insurance Ltd
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