It is not my job to be interested – it is your job to be interesting!
Maz Farrelly has been in your home. (Not as a burglar.)
As the creative force behind some of the biggest television shows on earth—including Big Brother, The Big Breakfast, The X Factor, The Celebrity Apprentice, Dancing with the Stars, The Farmer Wants a Wife, The AFL Recruit, The Weakest Link, Q&A and many more—Maz has spent more than 30 years building the kind of shows people didn’t just watch. They talked about them, argued about them, voted, cried, complained, auditioned, bought the merch, copied the catchphrases, filled the tabloids, crashed the websites and came back the next week for more.
She has been the creative CEO of cultural phenomena: leading huge teams, managing multimillion-pound budgets, making high-pressure commercial decisions, shaping talent, driving audiences, protecting brands, creating stories, building momentum and turning ordinary people, ideas and moments into things the public actually cared about.
Which, frankly, is what every brand, business and leader is trying to do. Just usually with fewer sequins.
Maz has worked with the kind of people who come with security, entourages, riders, NDAs and someone in a headset whispering, “We’ve got three minutes.” Everyone from King Charles to President Trump, Beyoncé to Richard Branson, and Usher to Mel B.
Her work has generated more than 8 billion views and earned BAFTAs, Logies, ASTRAs, National Television Awards, RTS Awards and a Bronze Rose de Montreux.
She has launched careers, built global audiences, shaped culture and once broke Twitter. Deliberately.
All this doesn’t happen by accident. So yes, Maz makes people care—at scale—and now she shows businesses how to do the same. Today, as an international keynote speaker, business strategist, trainer and MC, Maz brings that same producer brain, commercial instinct and cultural radar to businesses, brands and leadership teams around the world.
She helps organisations understand what makes people care, then turn that understanding into clever, clearer messaging, sharper thinking, braver ideas, stronger pitches, better leadership, unforgettable events, more compelling storytelling, more powerful brands and rooms that actually come alive.
Because being seen is one thing. Being wanted is the business model.
Mel B says she has “The X Factor.”
Usher says, “Maz is smooth, and I’d work with her again in a heartbeat.”
Mark Bouris reckons, “Maz is a genius with people.”
Audiences have called her “speaking royalty” and, frequently, “the best speaker we have ever heard.”
Very little bribe money changed hands.
Talking Points
Winning the Attention Economy
This Keynote will teach you to think like a TV Producer and:Winning the Attention Economy
- Gain attention in the first 30 seconds, and keep it
- Lose White Noise and be unforgettable - when you leave the room, what do they remember?
- Create a killer Netflix Ad for your business - make sure they click and don't swipe
- De-bore your business - when was the last time someone bored you into giving them your business?
- Pitch like a TV producer - create killer pitches that seal the deal.
- Know your audience - no point selling beef pies to vegans, and yet companies do.
Creativity & Innovation: Predatory Thinking
This Keynote will teach you to think like a TV Producer and:Creativity & Innovation: Predatory Thinking
- Learn the two ways TV producers think to create the biggest and most engaging TV shows on earth.
- Create influence and interest in your brand - there’s no point in posting if no one cares.
- Motivate your teams to think, change and grow
- Learn why The Voice beat The X Factor and how this can boost your business
- Understand how disruptive thinking made ‘The Weakest Link’ a worldwide hit
- Discover how predatory thinking creates brand loyalty and interest
Leadership & Development
Maz shares what she learned about making the biggest TV shows on earth with the most famous people on the planet.Leadership & Development
This Keynote will teach you to think like a TV Producer and:
- How to Lead in Chaos: How to keep calm and steer the show when everything’s going wrong.
- Managing Big Egos: Practical strategies for helping those big personalities be less of a pain in the butt.
- Turning Failure into Fuel: Mistakes happen. Maz will show you how to use them to build momentum and turn that frown upside down.
- Motivating in Crisis: Keep your team moving when they’re running on fumes. Because if you’re not currently in a crisis, one’s about to arrive in the next episode.
- Problem Solving Under Pressure: In TV there’s always pressure - the only difference is how much.
Storytelling: From Backstage to the Boardroom
This Keynote will teach you to think like a TV Producer and:Storytelling: From Backstage to the Boardroom
- How storytelling makes your message stick
- How to build emotional connection, because data doesn’t sell, stories do.
- Cut through the noise because it’s not about being louder; it’s about being heard.
- Know your audience so your story hit the target like an Olympic archer on a good day.
- Drive business results because storytelling is not just for branding, it’s a weapon for sales, marketing, and leadership.
- Ditch the Jargon because when we speak in ‘white noise’ no one is listening.
Customer Experience: Show Business is Big Business
This Keynote will teach you to think like a TV Producer and:Customer Experience: Show Business is Big Business
- Create an audience so loyal they ‘tune in’ to your products every day.
- Keep your ‘audience’ hooked, keep their attention and grow your loyalty.
- Turn your complaints into your opportunities.
- Create emotional connections so they love you forever.
- Make it simple - it’s not their job to be interested in you, it is your job to be interesting.
- Understand your audience with a razor sharp focus - what I learned from making Big Brother and creating Q&A.
Behavioral Science: From Stage and Screen to Business Strategies
This Keynote will teach you to think like a TV Producer and:Behavioral Science: From Stage and Screen to Business Strategies
- Why hope is not a strategy
- How to get everyone to do exactly what you’d like them to do because they want to do it.
- How Hidden Camera Producers influence behaviour, invisibly.
- What I learned from making the biggest TV shows on earth and watching people 24-7.
- How to turn mildly interested customers into a loyal audience.
- How to turn teams into a big happy crew, with one shared goal.
Women in Leadership: Don’t Get Mad, Get Even…. Better
This Keynote will teach you to think like a TV Producer and discover:Women in Leadership: Don’t Get Mad, Get Even…. Better
- Confidence and Presence. Own every room you enter.
- Communication & Influence. Deliver your expertise without looking like you’re showing off.
- Resilience & Confidence. Constantly recalibrate your confidence.
- Negotiation & Career Progression. Know your worth and get that next role.
- Communication, Gendered Language, Career Development. Change your language and your career progression.
- Career Growth & Leadership Strategy. Build strategies to get ahead.
MC & Host
Maz brings the same high production values, sharp timing, and entertainment strategies she used on the world’s biggest TV shows, to your event — keeping audiences laughing, leaning in, and loving every minute.MC & Host
Maz will spotlight your stars, keep the energy high, and tailor every moment so it feels personal, seamless, and unforgettable.
With decades producing live entertainment, Maz knows exactly how to handle the moving parts, the unexpected moments, and the nerves — so you don’t have to. Hand her the bullet points and she will script, shape, and deliver.
Video
Maz Farrelly | Speaker Showreel | Saxton Speakers
Maz is everything you want to be. She captivated the entire room of 200+ marketers, and left us all wanting more, and feeling EMPOWERED TO CHALLENGE THE BEIGE and be more interesting. ... keep reading Mastercard
Electric. Inspiring. Out of this world! I left the room with chills and inspired. No matter the industry you're in - you'll walk out of a Maz talk inspired to DO BIGGER, BETTER, MORE IMPACTFUL WORK.
Maz had us all hanging on her every word, delivering the best content I heard all year. Unexpected, original and deeply thought provoking. If you haven't had a slice of Maz - get involved!
With a balanced combination of humour and professionalism MAZ MOVED OUR EVENT WAY BEYOND EXPECTATIONS! I can't say enough good things - she's my number 1 speaker recommendation for any event.
Maz is the only MC, keynote, fabulous human you need at your event. Finding it hard to engage your staff and clients? Maz will change your life. I've witnessed Maz holding 3 days of conference together seamlessly with such freshness and hilarity, it was inspiring. Thank me later.
Fab, fearless and brilliantly bold — the kind of MC who turns a standard event into a standout experience. She reads the room like a psychic in sequins and keeps the energy high, the laughs flowing, and the awkward silences non-existent. If you want unforgettable, you want Maz.
The most engaging, educational and impactful keynote, golden advice to help you BUILD YOUR PERSONAL BRAND. We were engrossed.
