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President, Allen Consulting.


Sylvia Allen is President of Allen Consulting, an internationally recognized marketing firm located in Holmdel, New Jersey. She has been in business for almost three decades and, in addition to running her business, has been an adjunct associate professor of marketing at New York University for 20 years. Her agency has worked with a diversity of clients in the sports, entertainment and events marketing business including such nationally recognized ones as the Iditarod in Alaska, Pan American Sports Corporation, the San Gennaro Festival in New York, the Garden State Arts Center in New Jersey and countless local and regional festivals and events.

Sylvia is a great entertainer, compassionate teacher and respected by all for her honesty and integrity.

Current work

In her spare time, Sylvia started Sylvia's Children, a non-profit organization dedicated to helping Ugandan children who have been orphaned as a results of the AIDS epidemic.

Previous experience

Author: She is a published author: two of the most recent books are How To Be Successful At Sponsorship Sales and A Woman's Guide To Sales Success, as well as having hundreds of articles published in magazines such as Selling Power, Radio Ink, IFEA magazine, National Main Street magazine and Sales And Marketing Management, to name a few.

Presenter: She lives her business and teaches what is happening right now. She is an energetic presentor who makes learning interesting, lively and fun. She consistely receives rave reviews and returns year after year to speak at many associations including International Festivals and Events Association, Radio Advertising Bureau, National Association of Broadcasters, IAAPA and National Main Street.

Recognition: Ms. Allen has also been recognized by her peers and the industry as an outstanding leader. Awards include NYU Teacher of the Year, International Festival and Events Association Hall of Fame, ATHENA winner, Garden State Woman Owned Business of the Year, NJ Top 50 Best Businesswomen, Humanitarian of the Year Award, Bayshore Business Advocate, Women Who Make A Difference, as well as countless awards from local, regional and national media groups.

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