Zara Seidler is a co-founder of The Daily Aus, the fastest-growing youth news company in Australia, known for breaking down the complex ideas that sit behind current affairs with simplicity, respect and honesty.
She is a business leader, journalist and presenter, speaking to over a million young Australians every month across social accounts, newsletters and podcasts. Together with her best friend (and co-founder) Sam, Zara has grown The Daily Aus from a side hustle to a flourishing business venture. Today, Zara leads a newsroom of diverse young journalists, delivering digestible news for young people every single day.
Zara is a regular commentator on ABC News Breakfast and The Today Show, and has been a panellist on Q&A and The Project previously. In 2022, Zara was recognised for her work in the Forbes 30 Under 30. In 2023, Zara and Sam published their bestselling book ‘No Silly Questions’, which arms young people to be part of the nation’s most important conversations.
Talking Points
What Really Motivates Gen Z
Zara can deliver this presentation solo or in partnership with Sam Koslowski.What Really Motivates Gen Z
One of the most common misconceptions about Australians under 30 is that they’re lazy, disengaged and apathetic.
As someone who has built a business that speaks to over a million young people across the country (and a Gen-Z’er herself!) Zara (27) is here to challenge that notion. Here’s a clue: you might not be engaging Gen Z in the right way!
In this presentation, Zara will present an evidence-based portrait of her generation, based on current data as well as their learnings at the forefront of business, politics, culture and society. It will provide audiences with a thoughtful, in-depth and entertaining understanding of this demographic they can take back into their workplaces and clients.
Who this is for:
Suitable for a wide range of audiences. It will be especially helpful for management personnel who engage with a workforce under 30, or those with clients/customers in that age bracket.
Key Takeaways:
- Enhanced understanding of how young Australians feel about workplaces, the economy, climate, politics and hope via exclusive polling and research conducted by The Daily Aus
- How to be an inclusive leader
- Behind-the-scenes insights as to how Sam and Zara are building Australia's most exciting media company
- Robust, engaging Q&A where audiences can ask specifically for the views of young Australians on particular issues specific to the audience
Empowering Next Gen Entrepreneurs: Lessons from a Young, Female Business Leader
At just 27, Zara has built a multimillion-dollar business alongside her best friend, Sam. Today, The Daily Aus is the fastest-growing youth news company in Australia. In our conversations about business leadership, young women’s voices are often excluded. And yet, for the conversation to accurately represent the future of this company, it is these voices we most desperately need to hear and learn from.Empowering Next Gen Entrepreneurs: Lessons from a Young, Female Business Leader
Takeaways
What businesses can learn from young female leadership
How Gen Z are changing the way businesses are built and operate in the modern day
Who this is for:
Suitable for a wide range of audiences. Helpful for management personnel who engage with a workforce under 30, or those with clients/customers in that age bracket.
Building Australia's Next Media Giant
Zara can deliver this presentation solo or in partnership with Sam Koslowski.Building Australia's Next Media Giant
In under three years, Zara and Sam have built the fastest growing youth news company in the country. While both have corporate backgrounds (Zara worked in government relations and Sam in the law) they have been able to succesfully turn their side hustle into reality. Today, The Daily Aus has an audience of over 500,000 people on Instagram, 200,000 on newsletter, 120,000 on TikTok and two chart-topping podcasts in one of the hardest industries to crack - the news.
In this presentation, hear the challenges, victories and learnings from first-time founders building a business for Gen Z.
Who this is for:
Suitable for a wide range of audiences. Helpful for management personnel who engage with a workforce under 30, or those with clients/customers in that age bracket.
Key takeaways
- Leadership: sticking with a vision, despite no early wins. How to get investors, staff and audiences to buy into your vision.
- Communication: talking across from your audience, and not underestimating them.
- Robust, engaging Q&A where audiences can ask specifically for behind-the-scenes details of how The Daily Aus works, and what they're planning next.
Panellist
Zara Seidler is a sought-after panellist, offering valuable insights and expertise on a variety of contemporary issues. Zara's areas of expertise include:Panellist
- What really motivates Gen Z
- Entrepreneurship
- The New Media Landscape
- Building and nurturing online communities
- Digital Transformation and Disruption
- The impact of social media on public opinion and consumer behaviour
- Workplace Diversity
- Future of Work
- Women in Leadership
- Youth Advocacy and Civic Engagement
MC & Host
Zara Seidler's natural curiosity and enthusiasm make her the ideal MC for your next event. With a sharp eye for detail and a talent for adaptability, Zara seamlessly navigates conversations, ensuring a smooth flow throughout your event. Her background in research and commentary allows her to synthesize insights from speakers' presentations, enriching the audience's understanding and enhancing their overall experience. Zara's vibrant energy and enthusiasm will keep your event lively, your audience engaged, and your schedule on track.
MC & Host
Video
How To Build The Australian Government | The Daily Aus
The electoral process can be confusing. In this explainer, we break down how the Australian Government is formed, and why your vote matters in the lead up to the 2022 Federal Election.The Politics of COVID Misinformation | Q+A
What can be done to prevent misinformation and conspiracy theories about the pandemic from taking hold in our daily lives? Panellists: Paul Fletcher, Minister for Communications and the Arts; Tanya Plibersek, Shadow Minister for Education; Marc Fennell, Journalist; Zara Seidler, Co-founder, The Daily Aus; and Alastair MacGibbon, CyberCX chief strategy officer and former federal cybersecurity advisor.The Daily Aus | Work Better With Canva | Canva
In today's non-stop news cycle, connecting with audiences through clear, visual news information is more important than ever. Meet the co-founders of Australian news start-up, The Daily Aus, and discover how Canva has become the collaborative visual communication platform that drives their daily news operations.
