audio close compressed excel CS_logo_icon_solid_yellow_alt Created with Sketch. x x image insta-black menu pdf Print BTN - Shortlist Created with Sketch. Share Asset 1 word


7-Time World Champion, Leadership Strategist & Mental Skills Coach

  • Exclusive

James Laughlin stands at the forefront of High Performance Leadership and Personal Mastery, earning global recognition as a pioneering strategist in the field. As a highly sought-after international keynote speaker, James captivates and inspires diverse audiences with his compelling insights and transformative messages. His extensive experience spans working with elite performers and leading organizations, including professional athletes, influential CEOs, and multinational corporations, empowering them to lead with unwavering conviction and achieve remarkable success.

James' unique approach is grounded in his proprietary frameworks and models, meticulously designed to equip individuals with the essential tools for achieving personal mastery. His profound impact extends to a wide array of high achievers, from PGA tour professionals to executives of billion-dollar enterprises, guiding them to unlock their full potential and excel in their respective fields.
Beyond his strategic expertise, James' extraordinary journey as a musician, marked by seven world championship titles, showcases his exceptional ability to foster talent and cultivate winning mindsets. His remarkable feat of leading an underdog team to world championship glory has become a testament to his leadership prowess and strategic acumen.

In his pivotal role as the mental skills coach for Canterbury Rugby-one of the southern hemisphere's most esteemed professional sports teams-James applies his understanding of resilience and peak performance to enhance the team's competitive edge.

Further amplifying his influence, James hosts the #1 ranked Lead on Purpose podcast on Apple Podcasts, where he engages with a global audience by interviewing Prime Ministers, Fortune 500 CEOs, and industry giants. Through this platform, James shares invaluable leadership insights and strategies, reinforcing his status as a luminary in the realms of leadership and personal mastery.

Talking Points

The Leaders Edge: Vision Precedes Victory

Tough times call for great leaders. These last few years have presented a huge amount of uncertainty for companies and teams across the globe. Everything rises and falls on leadership, and there's one key ingredient that great leaders embrace to guide themselves and their teams through turbulent times.

The leadership greats like Mandela, Sir Edmund Hillary, Mother Theresa and Margaret Thatcher all understood that without a vision, people perish.

This keynote is delivered in the form of heartfelt stories designed to connect and inspire the listener to heighten their awareness and take action to lead with monomaniacal vision. Each participant will be provided with the High Performance Vision Model™ that they can implement in their teams and organisations.

The High Performance Habit: The groundbreaking method to achieving peak performance in life and business

The High-Performance Habit keynote is a transformational journey that reveals the groundbreaking methods for achieving peak performance in every aspect of life and business. James' unique perspective, as a seven-time world champion and expert in leadership and personal mastery, offers unparalleled insights into the art of excelling. This keynote is a blend of science-backed strategies and personal stories of resilience and success, designed to inspire and equip teams for their path to high performance. Here's what your team will learn:
• The neuroscience behind habits and how to effectively install new ones.
• Implementing a 'possibilitarian' mindset to transform problems into possibilities.
• Rewiring the negativity bias to foster a positive, growth-oriented outlook.
• Understanding core human needs and their role in true empowerment.
• The impact of language on emotions and behaviour, and how to use it to your advantage.
• A simple, yet powerful tool to break old habits and install beneficial new ones.

Next-level Leadership: Wisdom from the World's Best: Applying world-class lessons to achieve personal and professional mastery

In the Next-Level Leadership keynote, James unveils the distilled wisdom of the world's elite, offering a rare glimpse into the strategies that have propelled these individuals to the pinnacle of success. This keynote transcends a traditional lecture, evolving into an immersive experience where the lessons of global leaders are interwoven with actionable strategies, enabling attendees to elevate their personal and professional lives to unprecedented heights. Here's what your team will learn:
• Leadership Reimagined: Uncover the leadership principles that drive the world's most successful figures.
• Innovation at Its Core: Learn how top innovators think and apply these insights to foster creativity and problem-solving in your domain.
• Resilience Redefined: Discover the resilience strategies of those who've faced and overcome immense challenges.
• Personal Growth Pathways: Access personal development secrets that have catalyzed remarkable life and business transformations.

The High-Performance Leadership Workshop

James Laughlin's HPL™ programme is a transformative journey embraced by thousands, including the Army, professional sports teams and corporate teams. This full-day workshop is dedicated to unlocking personal mastery and cultivating leadership from within, guiding participants through the Seven Pillars of High Performance: Vision, Desire, Belief, Self-Discipline, Habits, Self-Evaluation, and Growth.

The Seven Laws of Leadership Workshop

In the dynamic Seven Laws of Leadership programme, James Laughlin distills the essence of effective leadership into seven foundational laws: Example, Communication, Growth, Decision, Possibility, Empathy, and Clarity. This half-day workshop is designed to empower leaders with a shared vernacular of leadership, fostering unity, understanding, and effectiveness in guiding teams towards common goals.

The Success Planning Method Workshop

James Laughlin's Success Planning Method workshop offers a comprehensive approach to goal setting and achievement, providing participants with a robust framework to identify their personal North Star and mission. Tailored to empower individuals and senior leadership teams alike, this program is designed to clarify long-term visions, streamline annual objectives, and enhance day-to-day task management through effective planning strategies.

Customised Workshop for your organisation

James creates bespoke workshops for teams and organisations. Please let us know if you'd like to connect with James to create your very own workshop.
I invited James to speak at the Local Government New Zealand gathering of Mayors, Councillors, and Chief Executives from across the South Island. James mixed his remarkable personal achievements and experiences with his interactions with inspirational leaders from across the globe to take us on a journey that inspired and challenged us. His message of vision preceding victory was the topic of reflection of attendees at the kai that followed. If you are looking for somebody to inspire your team with new perspectives, James is your man. Local Government New Zealand

James delivered a powerful and engaging session with our NZ team last week. The feedback from our team was great and I had so many personal takeaways and reminders on a range of fronts. I left inspired and energized and now look forward to putting the learnings into place. James put a lot of care and attention to ensure he hit the brief and he is a real professional. Thanks James, you're a great guy to match the amazing content!


James recently spoke at our annual Livestock Conference. He was an engaging, energetic speaker who bought some really great insights for our team.

Alliance Group

James came and spoke to our people as part of our commitment to employee wellbeing at Rabobank New Zealand. We’ve had some outstanding and dynamic speakers over the years, but none like James. The feedback we have received on his talk has been consistently great and he was very well received, with many of our people stating he was the best speaker we have engaged to date. The webinar James delivered was full of insights and practical tips our people could take away and apply in their lives straight away to achieve improved wellbeing. James is an engaging, natural speaker that connects well with his audience, to help them make necessary changes in their lives. Hire him, you will not be disappointed!


Our experience with James was really positive. He met in person with senior members of our team to ensure his content fit with our theme and resonated with our audience. James took the time to learn about our business by watching and reading background material we provided him with, even learning our values and tying his content back to these. Our audience took a lot away from his session and we saw evidence of this in a workshop session later in the day, where breakout groups were directly quoting his terms and referencing his theories and ideas in their presentations. We feel like we got a great return on our investment in James' session and we felt that he was engaged and interested in our people and what we do as a business.

Fulton Hogan

When we were looking for a Keynote Speaker, we wanted a speaker who could engage with our network on multiple levels while delivering key messages. James absolutely fulfilled what we were looking for and more. James was an absolute highlight at our conference.

The New Zealand Automobile Association (AA)

Absolutely a privilege to have James Laughlin speak at our company's conference. The team was all buzzing afterward. We highly recommend James.

PBI Height Safety

James was fantastic! He was professional and the quality of his session with our team exceeded our expectations. His dynamic and often-humorous style together with his ability to share real-life leadership examples, was inspiring. Several team members mentioned that James was the "best speaker we have ever had". We look forward to working with James again, highly recommend!

Iron Bridge Property Group

Exceptional presenter who eloquently weaved lessons of best practice with real life stories that kept the audience captivated for the whole session. One of the best speakers we have ever had and immediately received requests to have James back to share more of his humble wisdom with our leadership team. Bravo!

Christchurch International Airport Limited

James was absolutely fabulous both on and off the stage - a real gem. His stories we engaging, and the tools he gave our audience were very well received.

Summerset Group Holdings Limited
Let us know

and we'll send all the latest Saxton updates and news direct to your inbox
Thanks, you have been subscribed
View Shortlist