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Founder & CMO at frank body, Willow & Blake


Jess Hatzis is the co-founder and CEO of Willow & Blake, an agency that specialises in creating and building brands from scratch.

She is also the co-founder and CMO of the iconic and disruptive global skincare brand, frank body. In 2016 Jess was named in Forbes 30 under 30.

Current Work:

Willow & Blake has played a pivotal role in building some of the world’s best-known startups and direct-to-consumer brands and works in a studio capacity with some of the world’s best-known organisations; BMW & Google.

frank body was born three years later as an experiment to see what could be achieved when they retained full end-to-end control of a brand, enabling them to build a strong and cohesive experience for consumers with a strong focus on language; knowing too well the capacity words and tone have to make or break a brand.. The rest as they say is history; frank body now has offices throughout the world and a recent valuation of over $100m.

Jess is also an ambassador for the Australian Literacy & Numeracy Foundation; an organisation dedicated to raising language, literacy and numeracy standards throughout Australia, focusing on First Nations people.

Jess is passionate about supporting women in the workplace and proudly sits at the helm of two businesses whose board of directors consist of a minimum 50% female seats. This, to Jess, is crucial to leading a strong, female-led workforce and the next generation of women in leadership.

Jess is prouder of nothing more than her daughter and like every parent, spends each day just trying to drink her coffee while it’s hot.

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