Customers notice your implementation and not your strategy.
Robin Speculand lives and breathes strategy and digital implementation. He supports C-Suite and Boards in transforming their organizations and is well known for his innovative approaches.
He is one of the world’s most prolific writers on the subject, having published six books that include, the Amazon number one bestseller World’s Best Bank-A Strategic Guide to Digital Transformation.
This strategy and digital implementation specialist is a sought-after consultant and keynote speaker who has founded three companies and three business associations. In 2000, he recognized that executives talked “strategy” with little focus on “implementation” and he started Bridges Business Consultancy Int to support leaders in their implementation journey. He later co-founded and co-runs the Strategy Implementation Institute and Digital Leadership Specialists.
In 2014, Robin recognized how digital transformations presented different challenges from previous strategy implementations and turned his focus to supporting executives in this perilous journey. That year, two of his clients, the world's best bank and the world's largest luxury company, both became early adopters of digital transformation.
Robin’s innovative approaches have been featured in such media worldwide as BBC World, CNBC and Forbes. A TEDx speaker and educator for Duke CE, IMD, and Singapore Management University, he is also a Harvard-listed and award-winning case study writer.
In 2021, Robin was co-nominated with Piyush Gupta, CEO of DBS Bank, for the Thinkers50 Ideas into Practice Award. In 2021 and again in 2022, he was awarded the Business Strategist Singapore title and is included in the Top 15 list of Global Gurus.
The First Minister of Scotland has named this Scotsman a GlobalScot for his passionate contribution to international business. Outside of work, Robin competes in Ironman events worldwide.
Keynote for Edge 2020 Executional Excellence conferenceStrategy implementation is one of the fastest-growing areas in business.
Transforming Digital World Malaysia 2023Customers don't notice your strategy, they notice its implementation. Robin Speculand is a recognized pioneer and expert in strategy and digital implementation. He is driven to transform strategy implementation globally by inspiring leaders to adopt a different mindset and approach. Robin is CEO of Bridges Business Consultancy Int. and co-founder of the Strategy Implementation Institute and the Digital Leadership Specialists. Robin was co-nominated with Piyush Gupta, CEO of DBS Bank, for the Thinkers50 “Ideas into Practice Award.” He is also a TEDx presenter and facilitator for IMD, Duke CE, and Singapore Management University. A prolific author, he has written five best-selling books, including Excellence in Execution and World’s Best Bank: A Strategic Guide to Digital Transformation.